Everything old is new again. As the paint and coatings business struggles as a result of COVID-19, the oldest form of trade - barter - is booming. However, this is not your father’s direct trade barter model. And that makes it even more appealing to cash-strapped businesses now.
Business-to-business trading has been providing an alternative method of payment that conserves cash, attracts new customers and gives businesses a competitive advantage.
"We had a great time and the IMS accounts really delivered big! Loved the restaurants, comedy and the UTV trip to valley of fire. FANTASTIC. Bite card got us half off the V-show, was great. Would have saved us 20% at Cabo Wabo but I forgot to pull it out, oh well. Spending barter on Vacation, Fabulous! Thanks, for all your help and have a Great WEEKEND."