Everything old is new again. As the paint and coatings business struggles as a result of COVID-19, the oldest form of trade - barter - is booming. However, this is not your father’s direct trade barter model. And that makes it even more appealing to cash-strapped businesses now.
Business-to-business trading has been providing an alternative method of payment that conserves cash, attracts new customers and gives businesses a competitive advantage.
"Barter has literally changed my way of spending money. Or, as I always tell all other traders, "Think barter before cash". I have been with IMS Barter for many years and though I take barter at all times I never seem to have enough in my account. I can always find something to spend it on. I use it for dental, chiropractor, physical therapy, theatre, car washes, all types of entertainment, flowers, restaurants to name a few. "