Back to barter: A solution for struggling area businesses

Back to barter: A solution for struggling area businesses - Daily Herald

IMS Barter

Everything old is new again. As business bottomed out as a result of COVID-19, the oldest form of trade -- barter -- was booming. However, this is not your father's direct trade barter model. And that makes it even more appealing to cash-strapped businesses now.

Business to business trading has been providing an alternative method of payment that conserves cash, attracts new customers and gives businesses an advantage.

What people say

"As an HVAC contractor our inventory is our manpower. IMS allows us to utilize our manpower fully, even when the cash side of our business is slow."

Ron Maier
KENRON Industrial Air Conditioning | Rochester, New York